When you’re dealing with B2B sales, there are two key models you need to look into. That is, the Audience Centric and Tech Centric models. They are efficient and effective gateways to the active market demands through the acquisition of intent data from the public or corporate business directory. But even so, these two concepts are quite different in terms of how you acquire the data. And also, the level of impact that both of them exert is divergent.
For instance, the Tech Centric Model relies on public records or access data to provide you with information. While it’s available, the data is quite opaque. On the other hand, an audience-centric model is more established. And it includes the likes of Scott’s Info with the corporate business directory at the disposal of clients who needs it. While this is so, the two models are crucial for your company’s sales and marketing technology tools evolution.
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507 Lakeshore Rd. E. Suite 206-A,
Mississauga,
ON L5G 1H9
Phone: 1-844-402-2076
Email id: sales@scottsdirectories.com
